By analyzing customer data, restaurants can send personalized promotions and discounts to individuals based on their past preferences and behavior, enticing them to return.
Traditional paper menus have become outdated and interactive digital displays, allowing customers to browse through a visually appealing and user-friendly interface have gained preference and popularity.
In recent years, the Indian food and beverage industry has experienced a roller-coaster ride, especially for mid-scale restaurants with investments ranging from 5 lac to 25 lac.
The Indian restaurant industry has witnessed rapid growth, both domestically and internationally, with establishments embracing technology to cater to a wide range of customer preferences.
With the rise of digital platforms and social media, advertising has become more accessible and widespread. However, this raises the question of whether there should be a regularisation of restaurant ads in India.
According to Oracle's Restaurant Scene 2022 global survey, 87% of consumers said that transparency from restaurants about their sustainability initiatives is essential.
In an interaction with Retailer Magazine, Varun Kapur and Karan Kapur, Executive Directors, K Hospitality talks about celebrating the culinary legacy of 50 years and expansion plan:
