bigbasket’s journey has essentially been the story of the evolution of online grocery retail in India. When it commenced operations in 2011, only a…

As the festive season commences, the overall consumer sentiment seems to be upbeat and positive and this is despite the inflation and other…

Over the last decade, customer experience has become a well-known buzzword for marketers around the world. A bad user interface results in a bad user…

Time and again consumer behavior has been altering and evolving in terms of consumer perspective, attitude, perseverance, and style of purchase. This…

The fast-moving consumer goods (FMCG) sector has been one of the fastest-growing sectors during the pandemic. This growth is attributed to the swift…

Dark Stores is a retail concept in which traditional outlets are turned into warehouses to accommodate a click-and-collect service. It's a trend…

In the last two years of Covid, the way a brand would reach out to a customer and look at how it can make the product at his/her availability through…

Until a couple of years ago, there were many who would have responded to the suggestion of shopping online for groceries with a “Why?”. Many of the…

The pandemic has affected everyone irrespective of economic background, geographical location, or social well-being. Retail too, like many other…

Typically, any global companies or Indian companies that are leaders always drive customer centricity and deliver growth. It is true in both the B2B…

Every day people are coming across baffling options in the food and grocery category like 19-minute delivery. Also, the rising disposable income and…

There have been significant disruptions to global supply chains since the onset of Covid, and these have been exasperated by the Russian and…